* People who are "Water Enthusiasts" or "Water Conscious Consumers/Investors" - water-aware citizens who just want to know more about water for their own health and recreation, and for their home, their families, and their communities - and have fun at the same time!  

* People who are Active Water Volunteers and Civic Leaders (e.g. Board Members, Volunteer Members of Watershed Groups, Charities and Advocacy Organizations) - not paid to work on water issues and possibly without a lot of academic and professional experience in water, but want to know more and make a difference! 

* Water Professionals (whether they work in the Water Sector or in other industries) - regardless of academic discipline - we recognize that there are many options for water professionals to access industry news and technical training, but we focus on personal & leadership development, serving the "Whole Human."